Ford's rear view camera system is unique in that it displays video at bumper level in the rear view mirror as opposed to the navigation system. We found Ford's system to work well when we tested it, and customers appreciate the fact that they can purchase the system without also buying an expensive navigation system. Ford is looking to sell a lot more rear view camera systems, too, as the Blue Oval is doubling its availability in models for 2009. The rear view camera will find its way onto 75% of Ford models by the end of next year, including most trucks, SUVs and crossovers. The system will also be available on the new Ford Mustang, which Ford says is the only rear camera on a sports car. The rear camera system works really well on trucks and SUVs, where the size of the vehicle often makes it impossible to see what's going on at bumper level. Ford is already seeing twice the take rate of the $695 option in the 2009 F-150 vs. the 2008 model.
[Source: Ford]
Continue reading Ford doubling availability of Rear View Camera option
Ford doubling availability of Rear View Camera option originally appeared on Autoblog on Thu, 04 Dec 2008 08:29:00 EST. Please see our terms for use of feeds.
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